Most Racist Commercial… EVER?


EDIT #3:  Found one from a news broadcast.

EDIT #2:  MIDWEST MARK here again… Pepsi worked quickly to pull as many of these as they could.  I will continue looking for a permenant link that actually works… stay tuned!

EDIT (Midwest Mike): Pepsi is trying to pull this video off the internet completely.  The original video that Midwest Mark posted was pulled by YouTube after a complaint from Pepsi.  I went and found another.  They are trying to get ahead of the storm of controversy that this commercial has created and now they are trying to hide their shame.  Let’s not let them bury this.

With a tip of our hats to Pepsico, Mountain Dew and TYLER, THE CREATOR, they have collaborated, created and delivered (and subsequently/immediately pulled) what might very well be the most racist commercial in the history of television as an advertising medium.  Could it be more racist than the aforementioned Discover Card commercial?  Methinks yes.  Check it out for yourselves:

 

I understand that it’s cool and hip to get a celebrity to create and/or star in a company’s ads, but I’m pretty sure any positive amount of street cred that Mountain Dew was aiming for evaporated in the first 15 seconds.  Are you telling me that not one Pepsico executive previewed this sucker before sending to their marketing channels?  Let’s safely assume somebody got fired for this.

Does it make any difference that TYLER, THE CREATOR is himself black?  That’s way too nuanced for me to wrap my MWTVG mind around, but somebody in TYLER, THE CREATOR’S camp obviously thinks it’s fine with a response to the uproar posted here.

After very recently learning who TYLER, THE CREATOR is (literally about 10 minutes ago), I never realized that commas were appropriate name-punctuation.  I’m considering upgrading to MIDWEST, MARK.  Possibly MIDWEST; MARK?  That’s right, I went straight into semicolon territory… go bold or go home.

Best Superbowl Commercials 2013


urlAfter an extremely long Superbowl game that seemed to consist of more blackout than game time, and now in honor of the presentation of the Vince Lombardi trophy, I want to crown the best Superbowl commercial of 2013.

Let me start by saying that the commercials this year were largely piss-poor.  Go Daddy, for instance was downright uncomfortable (especially the psoriasis and smacking sounds) while I thought that Bud Light’s Stevie Wonder voodoo commercials were pretty darn lame.  Coke didn’t do anything at all minus their “race for the Coke” one-off with no updates through the game as there should have been.  Pepsi did nothing at all minus sponsoring the halftime show.  Doritos had a screaming goat and some crossdressing guys, but it felt like it had all been seen before.

So which ones made the cut?  There were more than a couple of keepers here.  Hit the jump to find out! Continue reading

Midwest Mark’s Superbowl Special


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Freshly returned from a weekend getaway up north, I am now all prepped up and excited for SUPERBOWL XLVII.  To be honest I am hardly interested in the game itself, much more jazzed about the yearly batch of over-the-top ads brought by the likes of Budweiser, Doritos, Coca-Cola and XYZ Car Manufacturer.  There’s also bound to be some huge movie trailer premieres (IRON MAN 3!!!), and I will be sure to keep you updated with the latest and greatest during the game.

Seeing as ad time during the Superbowl sells for several million dollars per 30-seconds, I doubt The Usell Guy or Callous Clear is going to have any mind-blowing catapult into primetime… but there is little doubt that this year will be satisfying as ever.

Jump inside for break-by-break recaps of the whole game. Continue reading

Classic Commercials – Mentos


mentos0For a brief stint in the 90′s, we were treated to a series of commercials that proved to us that no matter how much of a certified idiot you are, popping 1 – 2 Mentos will immediately cure all of your ills.  If you have ever seen the movie LIMITLESS with BRADLEY COOPER, I would imagine his little genius pills to be an ultra-concentrated form of Mentos candy.

So I wonder what stunts you can’t pull with Mentos?  Home invasion?  Bank robbery?  Ending world hunger?  Come to think of it, maybe the answer to this whole ‘fiscal cliff’ mess is hidden in $58 worth of Mentos so all of our ‘lawmakers’ can wolf down a few.  Call it Washington’s Mento Summit.  Can we somehow feed the economy a couple of Mentos?  With hard-hitting solutions like these, I should be a politician for sure.

Follow the link to relive some of the best Mentos moments! Continue reading

The Usell Guy…


A dire warning to all Midwest TV Guys (and Gals) out there:

The moment that you might forget to fast-forward through the commercials, this guy might rear his ugly head and sap away your intelligence at the rate of approximately 1.5 IQ points per second.  To the point that you find yourself yelling quasi-cogent obscenities at the television.  Like I was doing earlier today.

Here’s my recommendations, Usell guy… tuck in your shirt.  Take off that stupid vest and please remove the purple tie.  Get a haircut and take a shower as I’m sure you smell like way too much CK1.  Shave that garbage on your chin, for christsakes, and go get yourself enrolled in college.  Take lessons on how to be less of a douche.  Pop a Xanax.  Stop talking like you’re from the hood, we can see straight through it.  And move out of you mom’s basement.  Sure you need a quick 60 bucks to pay off your drug dealer (and that “fancy vest” is fooling NOBODY), but how about you get a real job.  And a girlfriend.

So make sure you fast forward the commercials EVERY TIME, and don’t say I didn’t warn you…